Rev3 and Challenge races merge

Big news in triathlon today: In 2015, Rev3 and the Challenge Family will merge for all of the REV3 non-drafting Triathlon events, to be labeled under the Challenge umbrella.

challlenge

The Challenge Family, a global entity, has scooped up the Rev3 races; moving forward, old Rev3 races will be produced as Challenge Family events. The press release email sent from Rev3 today says all of the Rev3 staff will remain intact, with the only difference being the brand in which they produce the events.

Sounds like good news for Rev3’s pocketbook. Time will tell how the races end up. I’ve volunteered at Rev3 races in the past, and I’ll be doing my first Rev3 race this month in the Poconos.

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